If you had trouble accessing X (formerly Twitter) on March 10, 2025, you weren’t alone. The social media giant suffered a major outage, leaving thousands of users locked out.
The social media landscape is undergoing rapid change, with video content emerging as the dominant force in user engagement. As TikTok dominance faces uncertainty in the US due to potential bans and regulatory challenges, platforms like Bluesky and X (formerly Twitter) are seizing the opportunity to introduce new features aimed at capturing the growing demand for short form, vertical videos. This shift reflects a broader trend where video content is now at the heart of social media strategies, reshaping user experiences.